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  • Brand identity: from market analysis to identity, strategy and implementation.

     

    Key elements of brand identity:

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    • market positioning and clear communication message

    • name

    • slogan

    • logo, color palette, icons, illustrations

    • photo and video guidelines

    • tone of voice and brand story

    • website / app

    • marketing materials (print)

    • event concept

    • merch

    • packaging, employee clothing, interior solutions (if it is a physical location) and more.

     

    Branding is a must:

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    • when your business has lost its strategic direction, marketing feels like chaos; 

    • you are not sure how you stand out from your competitors,

    • when your team is not sure on your communication strategy.

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    We create branding:

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    • for companies

    • for professionals - personal brand image.

  • It is about connecting different channels and actions into one clear and consistent system. The goal is to make your message sound the same everywhere: on social media, in the media, and in person with your audience.

    We can take care of the entire communication package or connect where we are needed most at the moment.

    ONLINE

    • social media content creation and management

    • email marketing

    • cooperation with opinion leaders and ambassadors (from selection to campaign implementation and affiliate decisions)

    • paid advertising (Meta, Google, LinkedIn, etc.) – campaign strategy, launch, management and optimization to achieve clear results

    • Search visibility (SEO and AI in search engines) – optimizing your content and website to make you easily found in both Google and AI-generated answers

    OFFLINE

    • events, collaborations, performances

    • advertising in conventional media: outdoor advertising, radio advertising, TV, commissioned articles

    • public relations: article writing

  • Social media communication services include:

    • social media communication plan

    • creation of visual material (static graphics, photography, videography)

    • creating a text part according to the brand's communication tone

    • communication with opinion leaders, ambassadors

    • account administration

    • advertising (Google + Meta ads)

    Social media communication is only successful with a refined brand image and communication strategy.

    So, before creating content, we need to answer the following questions: what is our brand and its mission, what are we aiming for with our communication, how specific is our audience, and what is the long-term goal of social media communication.

  • Change the text and add your own content, including any information that is relevant to share. Then customize the font, size and scale to make it your own. You can also drag and drop this text box anywhere on the page, or switch it out with another element.

    The content must be meaningful. Therefore, we create:

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    • copy for websites + SEO + copy editing

    • creative copywriting – product descriptions, catchphrases, slogans, campaigns, brand stories, etc.

    • videography – visual videos, mini-documentaries, promotional reels

    • photos for social media and visual solutions based on brand concept

    • interviews, audio and video podcasts

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